Concept & positioning
Category gap analysis, target price point and margin modelling.
Services / Private Label & OEM
Own-brand programmes, built end to end
From formulation and packaging design through conformity approval to sustained supply — private label programmes managed as a single accountable workstream.
At a glance
Key operating figures
Reported group figures relevant to this capability.
12–16
Weeks to first run
MOQ
Negotiated per line
KEBS
Conformity managed
Full
Artwork & IP support
Development
Programme stages
Each stage carries a sign-off before cost is committed.
Formulation & sampling
Manufacturer matching, specification and sample approval cycles.
Packaging & artwork
Structural and graphic design with regulatory labelling review.
Certification & launch
Standards approval, first production run and channel listing.
Ongoing
Life after launch
Private label only pays off with disciplined replenishment and quality consistency.
Quality consistency
Batch testing and recurring factory audits.
Replenishment planning
Forecast-driven production scheduling and stock cover.
Cost engineering
Periodic specification and sourcing reviews to protect margin.
Range extension
Structured expansion once base SKUs prove sell-through.
Next step
Speak to the responsible desk
Every enquiry is acknowledged with a reference code and routed to a named owner.